24%
Year-on-year growth
Tools & Home Improvement
Full-account work lifted annual run-rate while holding a double-digit net margin instead of buying growth with ads alone.
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24%
Year-on-year growth
Full-account work lifted annual run-rate while holding a double-digit net margin instead of buying growth with ads alone.
32%
CTR improvement
Seasonal PPC plus listing and image tests grew revenue across a short selling window without letting ACOS run away.
240%
Revenue growth
A keyword funnel and catalog cleanup moved monthly sales from a plateau into a higher, more stable range in two quarters.
26%
Conversion rate
Built a new catalog from launch through month nine with TACoS kept in a range the brand could actually live with.
41%
Organic sales growth
SEO, listing structure, and PPC were run as one system so paid clicks transferred into organic rank instead of renting it.
5x
Monthly revenue
Brand management grew a smaller account while organic share rose, rather than stacking spend on a weak conversion base.